10 Marketing Strategies That Drive Salon Success
- Social Media Showcases: Instagram and TikTok content featuring transformations
- Loyalty Programs: Reward repeat clients with points and exclusive offers
- Referral Incentives: Encourage word-of-mouth with client referral bonuses
- Seasonal Promotions: Holiday packages and seasonal treatment specials
- Email Marketing: Regular newsletters with beauty tips and appointment reminders
- Local Partnerships: Collaborate with wedding planners and event coordinators
- Google My Business: Optimize local listings with photos and client reviews
- Influencer Collaborations: Partner with local beauty influencers
- Workshop Events: Host styling workshops and beauty education sessions
- Retargeting Ads: Re-engage website visitors with targeted promotions